Detailed close-up of a globe showcasing parts of Europe and Asia for world exploration concepts.

Data-Driven International Expansion: Where Your Franchise Has the Greatest Growth Potential

Why Data Is Essential in Global Expansion Internationalization is an ambition for many franchise owners worldwide. But turning this ambition into reality requires more than courage. Choosing the wrong market can mean years of lost investment. In fact, according to Harvard Business Review, over 70% of companies expanding abroad fail to achieve expected results within […]

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